Corporations and Corpulence

We’ve seen statistics that prove we are a fat nation. An proper question to ask at this time is why did people, who are equally as “equivalent” as everybody else, eventually be the dimension that we’re? It’d be too easy to answer by saying that we ate a lot of. That may actually be a symptom of the principal issue.

The short answer would be that the primary reasons for obesity have related to genetics, our living and eating surroundings, and our psychology. The combination of these influences has nurtured all us to become just who we’re now. However, I do not want to venture into these topics, since we have likely been hearing about them for almost a decade. Rather, let us talk about an effect that we need to take a better look at–big business in America.

Before fast food corporations present new products, they do a little market research. This means they will ask questions of the public, possibly something like this, “If we started dipping the whole cinnamon bun in icing instead of just icing the shirt, would you buy more of them?” The answer might be “yes.” If enough men and women say “yes,” the company will have someone make this product so people can try it and give their comments. If enough people like it, a brand new product is born.

I believe the people involved in the industry research did answer the questions truthfully. For instance, if I were to have a bite from a fully iced cinnamon bun, and if I had been asked whether it tasted great, how could I say anything but “it is the best?” But if they asked me if I would like one delivered to my home at exactly 7:00 AM each morning, I’d realize that my compulsive self could not tolerate the daily temptation. To protect myself, I would have to say, with authority, “NO, I NEVER WANT TO SEE ANOTHER ONE OF THOSE THINGS AS LONG AS I LIVE!”

Businesses are always throwing fresh foods in us. That’s why Wendy’s, McDonald’s, Round Table and KFC have special items in their menus, such as spicy calamari or dipping sauces for pizza strips. If the items sell well, then they should have done a great marketing job, and also the thing might become a standard on the menu. They indicate the planet try their new thing, and we eat it up. What happened to eating what we want? Is it that hard for us to pick something out for ourselves instead of relying upon the nourishment geniuses atop the corporate marketing and advertising buildings of fast food restaurants? They would sell us lard burgers if they believed we’d eat them, and they might even laugh at us. Why not laugh at them instead? Choose to become healthy and dancing to the beat of your own drum.

If you feel at all sorry for these American fast food companies, let me ask you this question. Which is more comfortable for you: The McDonald’s logo, or the logo of the USDA (the government body that created the “food pyramid”)? I rest my case.

The food pyramid was updated. It’s possible to view the new (2005) food pyramid online: http://www.mypyramid.gov